Using YouTube

YouTube is the #1 place for people to search for videos online.  Users can watch and share videos or upload their own content.

Upload videos.  Once you have a YouTube account, you’re allowed to upload videos (HD or SD) to which you own the rights.  If it’s not yours, don’t upload it!!

Short videos like short attention spans.  People tend to gravitate toward shorter videos.  Don’t lose your audience with a mini-movie.  Videos must be less than 15 minutes long and files must be 2 GB or smaller to be uploaded to a standard YouTube account.

It’s all in a name…and a tag.  Video names and keyword ‘tags’ improve search results.  Be descriptive. 

Common UNC Charlotte YT tags: ‘UNC Charlotte’ ‘UNCCLT’ ‘Charlotte 49ers’


You should review these links before getting started on YouTube:

If you'd like your video hosted on UNC Charlotte's YouTube channel, please contact marketing@uncc.edu.  Further instructions will be provided, but in general, you must supply the following:

  • The video file in one of the acceptable file formats;
  • A transcript in .txt format, which will be uploaded with your video for ADA compliance;
  • The title of the video, a short summary description, and any preferred tags.